The goal of this project was to create a dynamic identity for FanVerse, a fresh and vibrant sports media company dedicated to elevating women's sports. The logo represents its mission to amplify athletes, engage fans, and redefine the sports media landscape with energy, inclusivity, and excitement.

It's name is a play on the word "universe", representing community and the ever-expanding space where fans, creators, and industry leaders unite to celebrate women's sports, style, and the business behind the game.

Note: Since then, the brand has undergone a visual rebrand by an external agency. This project documents the original launch materials and early brand design, which were created prior to funding and scale.